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    <title>News</title>
    <link>http://www.bridgingunit.com/index.php</link>
    <description>propaganda: simple, good-looking websites</description>
    <dc:language>en</dc:language>
    <dc:creator>BridgingUnit</dc:creator>
    <dc:rights>Copyright 2011</dc:rights>
    <dc:date>2011-06-25T15:00:12+00:00</dc:date>
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    <item>
      <title>ExpressionEngine eCommerce for natural skincare</title>
      <link>http://www.bridgingunit.com/news/summary/353</link>
      <guid>http://www.bridgingunit.com/news/expressionengine-ecommerce-for-natural-skincare/#When:15:00:12Z</guid>
      <description><![CDATA[Balance Me make natural skincare beauty products. And they now have an updated and redesigned eCommerce website that gives them a cleaner look and feel to match their brand&#8217;s expression.

Andrew Fairhurst from AJF Design managed the redesign process and produced the new visual design for the site liaising with us here at BridgingUnit for our technical insight. Unlike many designers Andrew has a good feel for code too and so he was also closely involved in the build itself towards launch.

BridgingUnit took the final designs and then built out code for them ready for the tight deadline and integrated those templates with ExpressionEngine to produce a site that gives the client the flexibility to do what they need. The site is linked up via CartThrob 2 to SagePay to handle payments and features a slew of addons, both free and commercial from the wider community, and also makes use of several from our own personal back catalogue, including extensions that link into the ever&#45;popular Freeform to provide antispam features and other that links to the client&#8217;s third party mailing list manager.

More features and functionality will be added to the site in the coming days, but why not go and visit the site to take advantage of Balance Me&#8217;s opening special offers now.]]></description>
      <dc:subject>Launch</dc:subject>
      
<pubDate>Sat, 25 Jun 2011 15:00:12 GMT</pubDate>
    </item>

    <item>
      <title>Online directory into paper directory</title>
      <link>http://www.bridgingunit.com/news/summary/357</link>
      <guid>http://www.bridgingunit.com/news/online-directory-into-paper-directory/#When:16:26:35Z</guid>
      <description><![CDATA[Working with Versa Studio, BridgingUnit has just privately launched the facilities for members to access, review and update their listings in a niche directory based in San Francisco. 

This was a tricky project where a part&#45;built system in ExpressionEngine was inherited from previous developers who hadn&#8217;t documented functionality and proved difficult to liaise with. After a period where we got to grips with the existing codebase and requirements we updated their system so that it was fully functional and adjusted the design to make it more user&#45;friendly and clear to understand. We also updated a module that had been built to handle the output of the process for greater flexibility.

We sent out a sequence of emails using the client&#8217;s Constant Contact account to their members to encourage them to log in, review and update their details. The aim of all of this was that the online directory could be the mechanism for collating the listings which would then be output via .rtf to be imported into print publishing software and turned into a real world paper directory for distribution.

A later phase will see these updated listings turned into a public online directory too.]]></description>
      <dc:subject>Build</dc:subject>
      
<pubDate>Wed, 11 May 2011 16:26:35 GMT</pubDate>
    </item>

    <item>
      <title>Jobs board for CathedralsPlus</title>
      <link>http://www.bridgingunit.com/news/summary/360</link>
      <guid>http://www.bridgingunit.com/news/jobs-board-for-cathedralsplus/#When:16:59:29Z</guid>
      <description><![CDATA[BridgingUnit coded and added a jobs board to the site of CathedralsPlus built in the open source PHP framework CodeIgniter. This simple board allows administrators to list jobs for the site&#8217;s members, and for them to be added and expire from the site at designated times. 

Are you looking for a job at a Cathedral? Go take a look.]]></description>
      <dc:subject>Update</dc:subject>
      
<pubDate>Tue, 26 Apr 2011 16:59:29 GMT</pubDate>
    </item>

    <item>
      <title>Multilingual ExpressionEngine site for international shipping company</title>
      <link>http://www.bridgingunit.com/news/summary/354</link>
      <guid>http://www.bridgingunit.com/news/multilingual-expressionengine-site-for-international-shipping-company/#When:15:21:54Z</guid>
      <description><![CDATA[World Ship receive parcels on your behalf in the United States and then ship them to you wherever you are worldwide.

BridgingUnit was bought in to produce the ExpressionEngine backend for this site whose key feature was that it needed to allow for multilingual content. In this case the first alternative language is Arabic. Others are planned for down the line. So the build needed to take account not just of another language (and the potential for more), but of a right to left language too. 

We set things up to allow for all content in the site to be translated, and we also created a system to allow for the inversion of the design as well as the textual content too. After all, our native left to right bias informs the basic hierarchies in our designs, so that ought to be accounted for in a right to left translation too.

Take a look at the English and the Arabic versions at World Ship.]]></description>
      <dc:subject>Launch</dc:subject>
      
<pubDate>Thu, 07 Apr 2011 15:21:54 GMT</pubDate>
    </item>

    <item>
      <title>AVA Academia publisher&#8217;s eCommerce website</title>
      <link>http://www.bridgingunit.com/news/summary/355</link>
      <guid>http://www.bridgingunit.com/news/ava-academia-publishers-ecommerce-website/#When:16:35:16Z</guid>
      <description><![CDATA[AVA Academia is a growing publishing house specialising in the field of academic textbooks on design. They produce first rate educational books to guide you through the intricacies of everything from typography to branding. They call theselves &#8220;creative publishers for the applied visual arts&#8221;.

TwoBelowZero were the development partner tasked with building the design and they engaged us to help in the ExpressionEngine development process. BridgingUnit was pleased to be approached to help work on the site, which had been designed for AVA by well&#45;known graphic designer (and author of a handful of key books herself) Lucienne Roberts. 

Our work encompassed a multitude of adjustments to keep the design tight, but also areas of functionality like search, extending areas for sharing resources between academics and students, and linking their newsletter sign up to split lists dependant on interest at their mailing list management company. 

This project was a big job and we worked alongside Peter Lewis (on whose ExpressionEngine ecommerce platform their shop is running), Made by Hippo and Orionesque to make sure that the site was delivered to the client&#8217;s satisfaction.]]></description>
      <dc:subject>Launch</dc:subject>
      
<pubDate>Mon, 28 Feb 2011 16:35:16 GMT</pubDate>
    </item>

    <item>
      <title>Split testing for redesign success</title>
      <link>http://www.bridgingunit.com/news/summary/359</link>
      <guid>http://www.bridgingunit.com/news/split-testing-for-redesign-success/#When:17:54:18Z</guid>
      <description><![CDATA[As part of an update to the existing website of Attachmetric, BridgingUnit went through a process of producing a series of variant designs which were run through a split test to determine which were most effective. The final result has contributed directly to an increase in sales. The visual design for this was handled by the experts Bluish.]]></description>
      <dc:subject>Redesign</dc:subject>
      
<pubDate>Mon, 21 Feb 2011 17:54:18 GMT</pubDate>
    </item>

    <item>
      <title>Multi&#45;language site for translation services</title>
      <link>http://www.bridgingunit.com/news/summary/358</link>
      <guid>http://www.bridgingunit.com/news/multi-language-site-for-translation-services/#When:17:47:18Z</guid>
      <description><![CDATA[BridgingUnit expanded the existing site of Academic Language Services so that they could also target Dutch and French speakers.]]></description>
      <dc:subject>Update</dc:subject>
      
<pubDate>Fri, 11 Feb 2011 17:47:18 GMT</pubDate>
    </item>

    <item>
      <title>Multi&#45;site manager for industrial plant maintenance and machinery</title>
      <link>http://www.bridgingunit.com/news/summary/356</link>
      <guid>http://www.bridgingunit.com/news/multi-site-manager-for-industrial-plant-maintenance-and-machinery/#When:17:12:40Z</guid>
      <description><![CDATA[As part of our continued ongoing relationship with Versa Studio (previously exp design), BridgingUnit has just finished work on a Multi SIte Manager installation in ExpressionEngine which combined existing content in a sister site with new content in a new site &#45; cmmscity.com, a site for Computerized Maintenance Management System (CMMS) and Asset Performance Management (APM) Systems. We wrote a couple of little addons to help in this process.]]></description>
      <dc:subject>Launch</dc:subject>
      
<pubDate>Tue, 04 Jan 2011 17:12:40 GMT</pubDate>
    </item>

    <item>
      <title>Happy New Year!</title>
      <link>http://www.bridgingunit.com/news/summary/347</link>
      <guid>http://www.bridgingunit.com/news/happy-new-year/#When:12:50:30Z</guid>
      <description><![CDATA[2010 ebbs away and 2011 flows in. It&#8217;s been an even busier year here at BridgingUnit. More and more we&#8217;ve called on to work with other designers and agencies providing our ExpressionEngine expertise, and that&#8217;s seen us work on some very exciting and high profile projects, but neglect this site, our portfolio, and publicly released addons. Hopefully we&#8217;ll be able to remedy that soon. 

In the closing days of the year we finally moved offices to a lovely new studio here in Ludlow that we&#8217;re sharing with the talented Bluish. We&#8217;re very much looking forward to the new year and settling into the new space and a new routine.

Have a very Happy New Year! We hope it brings you all you desire, and some things that you don&#8217;t at the moment, but would do if you&#8217;d thought about them.]]></description>
      <dc:subject>Announcement</dc:subject>
      
<pubDate>Fri, 31 Dec 2010 12:50:30 GMT</pubDate>
    </item>

    <item>
      <title>Bringing healthy eating online</title>
      <link>http://www.bridgingunit.com/news/summary/363</link>
      <guid>http://www.bridgingunit.com/news/bringing-healthy-eating-online/#When:18:17:59Z</guid>
      <description><![CDATA[BridgingUnit provided ExpressionEngine expertise to the designer of a website for an expanding chain of healthy eating stores. Amongst other things we helped develop a menu system to show what is available now, but for the administrators of the site to be able to store future entries and schedule them to appear at later dates. We also coded up an extension to enable them to add subscribers to their mailing list management software CampaignMonitor. And set up a system that could hold the data for a nutritional calculator that visitors can use to help understand the content of their potential meal.]]></description>
      <dc:subject>Code</dc:subject>
      
<pubDate>Fri, 17 Dec 2010 18:17:59 GMT</pubDate>
    </item>

    
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